Director, HCP Marketing

📍 Location: New Jersey (Hybrid/On-site)
💼 Salary Range: $150,000 - $200,000
📅 Experience Required: 10+ Years
🎓 Education: Bachelor's Degree Required | MBA or Advanced Degree Preferred

About the Role

We are seeking a strategic and experienced HCP Marketing Director to lead and execute innovative marketing strategies targeting healthcare professionals. This role is pivotal in shaping brand perception, driving engagement, and ensuring alignment with regulatory standards in the healthcare industry.

Key Responsibilities

• Develop and lead HCP marketing strategies across multiple channels (digital, print, events, etc.)
• Collaborate with cross-functional teams including Medical Affairs, Sales, Regulatory, and Market Access
• Oversee the creation of promotional materials and ensure compliance with industry regulations
• Analyze market trends and customer insights to inform campaign development
• Manage agency partners and vendors to execute marketing initiatives
• Lead the planning and execution of congresses, symposia, and speaker programs
• Monitor KPIs and ROI to optimize marketing performance
• Serve as the HCP brand ambassador internally and externally

Qualifications

• 10+ years of progressive experience in pharmaceutical or healthcare marketing
• Proven track record in HCP-focused campaigns and product launches
• Strong understanding of FDA regulations and industry compliance
• Bachelor's degree in Marketing, Business, Life Sciences, or related field (MBA preferred)
• Exceptional leadership, communication, and project management skills

Why Join Us?

• Competitive compensation and benefits
• Opportunity to make a meaningful impact in healthcare
• Collaborative and innovative work environment
• Career growth and development opportunities

📩 Apply Today
If you're a visionary marketing leader ready to shape the future of HCP engagement, we want to hear from you!