Senior Director, Head of GTM and Digital Product Marketing


Fort Worth
Permanent
USD260000 - USD300000
Commercial
PR/559554_1758090420
Senior Director, Head of GTM and Digital Product Marketing

Onsite Role:
Fort Worth, United States

EPM Scientific are recruiting for a $20BN Market Cap Medical Technology company. This company is dedicated to being a world leading in Digital Medical Technology solutions. Currently the leader in contact lenses, advanced surgery and emerging in pharmaceuticals. This company have dedicated a significant portion of their growth budget to their digital capabilities - both product and technology and have created a state of the art digital hub and support infrastructure at their global headquarters in Fort Worth, Texas.

This role will lead the US Go-To-Market Strategy across multiple projects with a close working relationship across R&D, Commercial and Cross-Functional Executives .

What You Bring to the Table

  • Go-to-Market Leadership: Utilize your extensive experience in GTM leadership to architect and execute comprehensive strategies that ensure successful market penetration and growth. Your ability to align cross-functional teams, manage timelines, and prioritize initiatives will be critical in driving market success and achieving long-term business goals.
  • Strategic Commercial Planning and Execution: Demonstrate your expertise by designing and implementing forward-thinking tactical plans that align with overarching business objectives. Your ability to analyze market trends, anticipate challenges, and proactively adjust strategies will be instrumental in delivering measurable results and maintaining a competitive edge.
  • Promotional and Marketing Assets: Apply your creative and analytical skills to develop, manage, and refine marketing materials that resonate with target audiences in the medical device and pharmaceutical markets. Your commitment to producing impactful promotional assets will play a vital role in enhancing brand visibility and driving customer engagement.
  • Ophthalmology Expertise: Bring your specialized knowledge and hands-on experience with Ophthalmology-related projects to the table. Your familiarity with this field will enable you to create tailored solutions and collaborate effectively with stakeholders in this specialized area of medicine.
  • Digital Product Experience: Leverage your expertise in digital innovation to craft and implement transformative strategies that integrate cutting-edge technology into the Medical Device sector. Your ability to stay ahead of digital trends and deliver scalable solutions will be a cornerstone of your success in this role.

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