Account Director (Market Access)

The Account Director is the senior strategic and relationship lead for market access clients within a healthcare advertising agency. This role oversees day‑to‑day account direction, drives strategic and creative excellence, and ensures the delivery of high‑impact payer and access communications.

Key Responsibilities

Client Leadership

• Serve as the primary client partner, building strong, trusted relationships.
• Lead strategic conversations around payer messaging, brand access challenges, and communication needs.
• Proactively identify opportunities to grow client business and deepen partnership.

Strategic & Creative Direction

• Guide the development of compelling market access communication tools (e.g., payer decks, pull‑through materials, access narratives, AMCP dossier visuals).
• Translate complex clinical and value concepts into clear, audience‑appropriate messaging.
• Ensure all creative and content aligns with brand strategy and payer expectations.

Team & Project Management

• Oversee cross-functional internal teams (strategy, creative, medical, project management).
• Manage timelines, workflows, and priorities across multiple workstreams.
• Ensure smooth execution, strong collaboration, and consistently high-quality deliverables.

Financial & Operational Ownership

• Own account financials: forecasts, SOW development, budgets, and profitability.
• Identify opportunities for organic growth and new engagement areas.
• Ensure efficient resource planning and operational excellence.

Quality & Compliance

• Maintain accuracy and consistency across all deliverables.
• Ensure materials meet regulatory requirements and internal QC standards.

Qualifications

• Bachelor's degree required; advanced degree a plus.
• 4+ years' experience within healthcare advertising or market access communications.
• Strong understanding of US payer landscape and access dynamics.
• Proven success leading client relationships and cross-functional agency teams.
• Excellent communication, presentation, and problem-solving skills.