Business Strategy Lead

Deliverables

• Comprehensive knowledge of therapeutic trends, financial market factors, and regulations in healthcare.
• Analyze client pipelines and lifecycle positions to provide actionable digital product and service recommendations.
• Serve as a credible expert and thought partner to clients, particularly in leveraging AI and analytics to enhance medical communications.
• Own and deliver against defined revenue and growth KPIs for digital data and analytics services, ensuring alignment with organizational financial goals.

Client Responsibility

• Craft proposals, statements of work, and other materials in response to client needs and opportunities.
• Act as a trusted advisor to clients, developing strong relationships and ensuring deliverables align with their goals.
• Drive revenue growth by serving as a trusted thought leader, leveraging Ai and analytics to create scalable, profitable solutions for clients.

Management and Internal Responsibility

• Collaborate with internal counterparts across departments to achieve strategic business objectives.
• Partner with the Brand Strategy/Marketing team to create and implement marketing initiatives focused on digital services.
• Support the incubation of new capabilities, leveraging AI, analytics, and innovative technologies.
• Foster professional development within your team (if applicable) and create an environment that maximizes talent impact.
• Achieve annual growth targets and contribute to organizational KPIs.

Business Development

• Lead and close revenue-generating business opportunities aligned with digital, data and analytics priorities.
• Develop and present tailored proposals that deliver financial value to clients and the organization.
• Utilize internal tools and processes to streamline business development, improve decision-making, and foster transparency across teams.
• Evaluate strategic connections and identify opportunities for expanding the impact of digital capabilities.

Other Responsibilities

• Stay at the forefront of digital innovation, identifying trends and emerging technologies that align with our mission.
• Prepare for and participate in industry conferences, client workshops, and other events to enhance visibility and thought leadership.
• Collaborate closely with the Finance and Leadership teams to ensure financial transparency and revenue forecasting for digital services.

What You Must Have

Education and Experience

• A bachelor's degree: advanced degrees are preferred.
• At least 6+ years of business development experience in the healthcare communications agency, digital healthcare services, or biotechnology/pharmaceutical industry.
• Deep understanding of the commercial, medical affairs, and digital healthcare landscapes.
• Demonstrated experience meeting or exceeding revenue targets, particularly for AI, analytics, or digital services in healthcare communications or life sciences.
• Proven expertise and experience in digital marketing principles and tools.

Skills and Competencies

• Strong ability to identify, evaluate, and act on new business opportunities and foster those initiatives from concept to implementation.
• Passion for innovation, including demonstrated ability to apply AI/analytics solutions to client challenges.
• Exceptional problem-solving and analytical skills, with the ability to turn complex information into actionable strategies.
• Outstanding communication and collaboration skills, particularly in a virtual environment.
• Commitment to delivering measurable results with an entrepreneurial and results-oriented mindset.
• Experience managing others is preferred, including mentoring and developing team members.

Travel Requirements

Ability to travel domestically and internationally as necessary for projects, client engagements, conferences, and internal needs (up to 60% travel expected).

The Team You'll Work Closest With

You'll be part of the Business Strategy team, which leads the organization in business planning and development. This team combines data-driven insights with innovative thinking to develop new service and product offerings. The team brings unmatched expertise and connectivity to the healthcare and life sciences industries.

Your collaborations will span departments such as Medical Strategy, Scientific Communications, Program Services, Client Services, Digital and more, ensuring that our integrated solutions meet and exceed client expectations. Together, you'll push the boundaries of what's possible in medical communications, transforming the field by applying advanced AI and analytics.