Director of Marketing
EPM Scientific is partnered with a rapidly expanding medical device company transforming the future of minimally invasive surgical innovation. This organization has doubled in size over the past four years and combines the stability of an established manufacturer with the energy and ambition of a high‑growth, mission‑driven team. If you're motivated by leading global marketing strategy, driving product adoption, and shaping brand presence across a regulated healthcare environment, this opportunity offers the chance to directly influence clinical outcomes and organizational growth.
Responsibilities
- Lead the development of a comprehensive marketing strategy across a broad surgical portfolio, driving brand differentiation, market penetration, and sustained revenue growth.
- Oversee market research, competitive intelligence, and customer insights to identify trends, emerging needs, and new growth opportunities within the minimally invasive surgical space.
- Direct multi‑channel marketing campaigns, including digital, print, KOL engagement, conferences, and trade shows to support product launches and global commercialization efforts.
- Ensure all marketing initiatives meet regulatory standards, including FDA, ISO 13485, and EU MDR requirements, collaborating closely with Quality, Regulatory, and Clinical teams.
- Partner with Sales, Product Management, and Executive Leadership to align go‑to‑market strategy, build effective enablement tools, and support commercial execution.
- Manage and mentor a high‑performing marketing team, fostering accountability, collaboration, and strategic decision‑making across the organization.
- Develop and manage marketing budgets, track ROI, and deliver clear performance dashboards to senior leadership to guide business planning and investment decisions.
- Represent the organization at national and international conferences, strengthening the brand and building relationships with key external partners and clinical stakeholders.
- Bachelor's degree required; Marketing, Business, or Life Sciences preferred
- MBA or advanced degree is highly desirable
- 10+ years of progressive marketing experience within the medical device industry, including at least 5 years in a leadership role
- Proven success in driving product launches, portfolio expansion, and brand growth in regulated markets
- Strong understanding of clinical workflows, healthcare economics, and the surgical technology landscape
- Demonstrated expertise in regulatory‑compliant marketing, including FDA, ISO 13485, and MDR
- Exceptional communication and executive‑level presentation skills with the ability to influence senior stakeholders
- Experience leading and developing high‑performing teams across cross‑functional environments
- Thrives in a fast‑paced, growth‑oriented, and mission‑driven culture focused on improving patient outcomes
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