Senior Retail Sales & Category Analyst

Location: Onsite (U.S.)
Function: Retail Sales, Category Management & Commercial Analytics

Overview

A growth‑oriented consumer products company is seeking a Senior Retail Sales & Category Analyst to support retail channel performance across a national portfolio. This role blends category management, retail analytics, financial modeling, and strategic insights to drive business growth and strengthen relationships with key retail partners. The ideal candidate thrives in a fast‑paced, data‑rich environment and can translate complex data into clear, actionable recommendations.

Key Responsibilities

Category & Shopper Insights

• Serve as the internal expert on category dynamics, shopper behavior, and market trends.
• Generate insights to guide assortment, distribution, and category placement decisions.
• Build category growth strategies and influence retailer partners through data‑driven storytelling.

Retail Analytics & Reporting

• Analyze sales, POS, and shopper data across major retail accounts.
• Maintain weekly and monthly reporting, including scorecards and dashboards.
• Support business reviews with clear headlines, trends, and recommendations.
• Manage ad‑hoc analytical requests with quick turnaround.

Financial Modeling & Commercial Planning

• Build and maintain financial models to evaluate pricing, promotions, trade programs, and assortment scenarios.
• Support annual planning, forecasting, and margin optimization initiatives.
• Partner cross‑functionally with Sales, Finance, and Marketing to evaluate commercial opportunities.

Retail & Trade Strategy

• Assess retailer and competitive promotions to provide strategic guidance on trade investment.
• Support category resets, innovation planning, and sell‑in materials tailored to each account.
• Participate in monthly/quarterly business reviews with key customers.

Tools & Technology

• Build and update dashboards in BI tools to support Sales and Marketing teams.
• Drive automation and process efficiencies across standard reporting.
• Utilize syndicated data and retailer-specific data platforms to unlock insights (platforms may vary by account).

Qualifications

Required

• 4+ years of experience in retail analytics, category management, or sales support.
• Strong proficiency in Excel, PowerPoint, and BI/data visualization platforms.
• Experience working with syndicated data and retail performance datasets.
• Ability to manage multiple priorities and deliver on tight timelines.
• Excellent communication and presentation skills with a focus on simplification and clarity.

Preferred

• Experience in consumer goods, consumer health, or similar fast‑moving categories.
• Familiarity with retailer planning portals and POS systems.
• Strong storytelling capabilities with the ability to influence cross-functional partners.

What Success Looks Like

• Turning large, fragmented datasets into simple, actionable insights.
• Strengthening retailer relationships through credibility and analytical rigor.
• Helping shape category growth strategies that drive measurable business impact.
• Improving reporting processes through automation and efficiency.