We have an opportunity for a Strategic Marketing Director based in the mid-Atlantic USA. The Director of Strategic Marketing will be responsible for developing and overseeing all marketing functions including direct management of current & future marketing team members.
Responsibilities
- Develop and carry out strategic marketing plan
- Identify and assess potential business opportunities for new product applications, partnerships, products, etc.
- Own and drive customer outreach across tradeshows, conferences, digital campaigns, etc.
- Engage with industry Key Opinion Leaders (KOLs) to develop new relationships with customers and gather voice of customer feedback
- Review and stay up to date on relevant application notes, white papers, research, news, etc.
Required Qualifications
- Advanced degree in analytical chemistry, chemistry, biochemistry, biology, or physics
- 10+ years of commercial experience (sales, marketing, business development) in mass spectrometry, liquid chromatopgraphy, or similar analytical instrumentation
- Previous leadership experience
- Local to mid-atlantic USA region
- Willingness to travel 25%-35%
- Ability to come on site in a hybrid capacity
