Head of Growth Marketing
Director of Growth Marketing for a fast-growing clinical technology organization that's making clinical trials easier for participants. By eliminating any and all barriers for their participants, this company is modernizing the clinical research experience by simplifying access, communication and support throughout the entire trial.
Join an organization that's working with half of the top 10 Pharma companies, as well as various health systems and site networks!
Location: California, USA - Fully Remote position
Salary: $140,000-$160,000
The right individual will have a proven track record of developing and executing high-performing demand generation, and have established experience in B2B marketing, health-tech, clinical trial software and/or SaaS.
Responsibilities:
- Design and implement multi-channel marketing campaigns, including paid media, content marketing, SEO, webinars, events, and email nurture programs.
- Formulate a paid media strategy, testing approach, budget recommendations and creative design
- Drive A.I powered marketing solutions and the adoption of innovative marketing tools
- Guide content and communications with team members and industry experts to create thought leadership content
- Shape a social media strategy that builds the company's voice and brand recognition in the clinical research and health innovation spaces
Qualifications and Requirements:
- Experience in B2B marketing
- Experience in building strategy for Account Based Marketing
- Strong organizational skills, ability to drive projects, and excellent collaboration/communication skills
- Enjoy working part of a team, with a fast-paced, dynamic environment
- A self-starter, outside the box thinker, and passionate about making the participant experience smoother and more reliable throughout clinical trials
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