Director, Product Marketing
EPM Scientific is partnered with a global leader in implant dentistry and digital dental solutions that is shaping the future of oral healthcare. With a strong international footprint, a highly innovative product portfolio, and continued investment across implantology, biomaterials, and digital workflows, this organization offers the opportunity to influence commercial strategy at scale. If you're motivated by developing product marketing strategy, driving market adoption, and partnering with cross-functional teams to deliver business growth, this opportunity provides a chance to make a significant impact within a rapidly evolving healthcare market.
Responsibilities
- Lead global product marketing strategy for a portfolio of implantology and dental solutions, driving market growth, customer adoption, and competitive differentiation.
- Develop and execute product positioning, messaging, and commercialization plans across new product launches and existing portfolio offerings.
- Partner closely with Sales, Clinical Affairs, Product Development, and Regional Marketing teams to ensure alignment on business objectives and go-to-market execution.
- Conduct market research, competitive intelligence, and customer analysis to identify emerging trends, unmet needs, and growth opportunities within the dental industry.
- Drive product lifecycle management activities, including portfolio optimization, pricing strategy, and market expansion initiatives.
- Develop marketing tools, educational materials, and sales enablement resources to support commercial teams and customer engagement.
- Collaborate with key opinion leaders, clinicians, and industry stakeholders to strengthen brand awareness and market leadership.
- Monitor business performance, product adoption metrics, and market dynamics to deliver actionable recommendations to senior leadership.
Qualifications
- Bachelor's degree required; Marketing, Business, Life Sciences, or related field preferred
- MBA or advanced degree strongly preferred
- 10+ years of product marketing experience within medical device, dental, or healthcare industries
- Proven success leading global product marketing initiatives and product launches within a regulated environment
- Strong understanding of commercialization strategy, market development, and product lifecycle management
- Experience working cross-functionally with sales, clinical, R&D, and executive leadership teams
- Demonstrated ability to translate customer insights into impactful marketing programs and business growth
- Excellent communication, presentation, and stakeholder management skills
- Experience leading without direct authority and influencing across complex global organizations
- Thrives in a collaborative, fast-paced, and innovation-driven environment focused on improving patient outcomes and advancing healthcare solutions.
FAQs
Congratulations, we understand that taking the time to apply is a big step. When you apply, your details go directly to the consultant who is sourcing talent. Due to demand, we may not get back to all applicants that have applied. However, we always keep your resume and details on file so when we see similar roles or see skillsets that drive growth in organizations, we will always reach out to discuss opportunities.
Yes. Even if this role isn’t a perfect match, applying allows us to understand your expertise and ambitions, ensuring you're on our radar for the right opportunity when it arises.
We also work in several ways, firstly we advertise our roles available on our site, however, often due to confidentiality we may not post all. We also work with clients who are more focused on skills and understanding what is required to future-proof their business.Â
That's why we recommend registering your resume so you can be considered for roles that have yet to be created.Â
Yes, we help with CV and interview preparation. From customized support on how to optimize your CV to interview preparation and compensation negotiations, we advocate for you throughout your next career move.