Downstream Product Marketing Manager
Downstream Product Marketing Manager
Location: Fremont, CA (5 days/week onsite)
EPM Scientific is partnered with a mid-sized medical technology company focused on advancing innovation in orthopedic surgery. This organization combines the stability of an established industry leader with the agility of a growth-oriented team. This is an exciting opportunity for a product marketing professional who enjoys both strategic planning and hands-on execution.
Responsibilities
- Develop and execute marketing plans and campaigns to drive growth and market share within the orthopedic surgery portfolio.
- Analyze market trends, customer needs, and competitive dynamics to refine go-to-market strategies.
- Gather and translate customer insights into impactful messaging, marketing campaigns, and commercial tools.
- Lead cross-functional product launch activities with Sales, R&D, Clinical, Operations, and Marketing teams.
- Develop marketing content that clearly communicates product value propositions and differentiation.
- Support sales enablement through training, customer engagement activities, and industry events.
- Build relationships with key opinion leaders and support educational programs, conferences, and customer-facing initiatives.
- Partner across functions to manage multiple projects and drive business objectives.
- Contribute to business planning, product positioning, and portfolio growth strategies.
- Travel domestically and internationally as needed.
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
- 5+ years of medical device product marketing experience.
- Experience within the orthopedic med device market.
- Experience marketing to clinicians, hospitals, and ASCs.
- Strong understanding of the hospital environment.
- Proven ability to translate customer insights into marketing strategy.
- Experience developing content in a regulated healthcare industry.
- Strong product positioning, segmentation, and go-to-market skills.
- Familiarity with CRM, digital marketing, and sales enablement tools.
- Strong presentation, communication, and influencing skills.
- Ability to build and maintain customer relationships.
- Ability to travel approximately 30%, including occasional overnight travel.
**Applicants who do not meet the above requirements will not be considered for this role.
FAQs
Congratulations, we understand that taking the time to apply is a big step. When you apply, your details go directly to the consultant who is sourcing talent. Due to demand, we may not get back to all applicants that have applied. However, we always keep your CV and details on file so when we see similar roles or see skillsets that drive growth in organisations, we will always reach out to discuss opportunities.
Yes. Even if this role isn’t a perfect match, applying allows us to understand your expertise and ambitions, ensuring you're on our radar for the right opportunity when it arises.
We also work in several ways, firstly we advertise our roles available on our site, however, often due to confidentiality we may not post all. We also work with clients who are more focused on skills and understanding what is required to future-proof their business.
That's why we recommend registering your CV so you can be considered for roles that have yet to be created.
Yes, we help with CV and interview preparation. From customised support on how to optimise your CV to interview preparation and compensation negotiations, we advocate for you throughout your next career move.