VP, Business Development

Role Summary
The VP, Business Development drives new business growth for a healthcare agency specializing in market access, managed markets, and payer‑focused communications. This leader identifies and secures partnerships with pharmaceutical, biotech, and life sciences clients, positioning the agency as a go‑to partner for value communication, payer strategy, and access‑focused creative and strategic solutions.

Key Responsibilities

New Business & Growth Leadership

• Build and manage a strong pipeline of market access and payer‑focused opportunities-AMCP dossiers, payer value decks, access strategy, HEOR communications, and access‑focused creative solutions.
• Lead outreach, pitching, and closing efforts to meet revenue and growth targets.
• Partner with executive leadership to refine offerings and expand service lines.

Client Acquisition & Relationship Development

• Cultivate senior‑level relationships within pharma, biotech, and health‑tech organizations.
• Lead pitches and presentations, clearly articulating the agency's unique capabilities across market access, payer marketing, and value storytelling.
• Build credibility as a strategic partner who understands payer and provider dynamics.

Internal Collaboration & Proposal Development

• Work closely with strategy, accounts, and creative teams to shape compelling RFP responses, proposals, and scopes of work.
• Guide cross‑functional teams in building solutions aligned with client goals, clinical evidence, and payer needs.
• Represent the agency at industry meetings and conferences.

Industry & Market Insight

• Stay current on payer trends, reimbursement challenges, and policy developments that impact access strategies.
• Translate market insights into opportunities for new engagements and expanded offerings.

Qualifications

• 7+ years in business development within a market access agency, managed markets consultancy, or healthcare advertising agency with market access experience.
• Deep understanding of U.S. payer systems and pharmaceutical access dynamics.
• Proven success cultivating and closing mid‑ to large‑scale accounts.
• Strong executive presence, storytelling ability, and consultative selling skills.
• Experience collaborating with strategy, account, and creative teams within an agency structure.